
Discovery announces new shows at upfront
By Kimberly Nordyke
April 8, 2008
Discovery Communications Tuesday highlighted a slew of new programming across all of its networks — including Discovery Channel, TLC and the soon-to-launch Planet Green — during its upfront presentation to advertisers at the Beverly Wilshire.
TLC said it is shaking up its schedule with an “aggressive” slate of programming and a scheduling strategy that creates new opportunities for advertisers to be integrated into the network’s programming. Network executives said they’re building a new brand that “creates an environment with a sense of humor and a home for real-life, feel-good reality,” with the brand and content being organized into themed nights.
Monday will be the night for the network’s most successful family-based comedy-reality series along with new shows in that theme, Friday centers on makeovers, and Saturday is themed around home and decorating. The other nights will focus on relationships, careers and entertaining and include new genres like competition and games.
Returning series include family reality shows “Little People, Big World” and “Jon & Kate Plus 8,” makeover series “What Not to Wear,” home-design shows “Trading Spaces” and “Flip That House.” New to the schedule will be makeover series “Real Simple,” home-design series “Your Place or Mine?” and the Bob Guiney-hosted “Date My House,” relationship show “Single Moms” and career-themed “The Singing Office,” from Scott Sternberg.
Falling into what TLC calls the “unusual lives” programs are returning series “L.A. Ink” and “American Chopper” and the new shows “Ashley Paige,” about a bikini designer, and the tentatively titled “Napoleon Complex,” which follows students at a makeup academy.
Among the new series at Discovery Channel are “Expeditions With Josh Bernstein,” featuring the former History Channel personality that moved to Discovery last year; “How Stuff Works,” based on the Web site; “Prototype This!” in which inventors and engineers try to create innovative prototypes; “One Way Out,” centering on extreme escape artist Jonathan Goodwin; and “Time Warp,” which plays with time to lets viewers see events that normally happen way too quickly or slowly, like the break of a matchstick.
Newly announced event specials include “Inside Planet Earth,” “Nature’s Greatest Events,” “Raging Planet,” “Colony” and “Koppel on Discovery,” featuring Ted Koppel. “An Inconvenient Truth,” the documentary starring Al Gore, also will be making its premiere on Discovery.
Those programs join the recently announced the six-part series “Coal” and event special “Iditarod”.
Planet Green, the eco-friendly network launching June 4, has recruited a slew of well-known personalities to host or star in various environmental-themed series and specials. Adrian Grenier is starring in the tentatively titled “The Green Life,” in which the “Entourage” star and a team of experts will help celebrities and regular people learn how to transition to a “green” lifestyle.
Tom Green is set to host the tentatively titled game show “The Tom Green Project,” and Bill Nye will star in “Stuff Happens,” showing what happens to everyday things before and after we consume them. Green also has joined up with Tom Brokaw for a series of specials following on the heels of Discovery Channel’s “Global Warming: What You Need to Know with Tom Brokaw.”
Also on the slate is weekly entertainment magazine “Hollywood Green With Maria Menounos,” a partnership with “Access Hollywood.”
They join the previously announced “Wa$ted,” hosted by Annabelle Gurwitch; “Supper Club With Tom Bergeron”; “Battleground Earth: Ludacris vs. Tommy Lee”; and “Greensburg,” from Leonardo DiCaprio’s production company, Appian Way, and Craig Piligian’s Pilgrim Films & Television.